From Beijing to Hong Kong and from Singapore to Shanghai: the Asian food scene is worth seeing. According to the market research company Nielsen, the purchase of fresh groceries at market stalls still accounts for about 50 percent of the total. However, the trend is towards supermarkets and hypermarkets. According to Business Monitor International (BMI) revenues in the food retail sector in Singapore are expected to rise by almost four percent per year until 2015.

Ole’ Chengdu

Modern city-dwellers increasingly demand easy to prepare foods. Convenience foods are becoming increasingly important. The fruit and vegetables section of the Ole’ supermarket in Chengdu has a floor area of 6,000 square meters and state-of-the-art shopfittings. The brand is also operated by China Resources Vanguard.