A new to the market regional scale, urban located shopping center zhenghong grand emporium in the city of Zhengzhou, Henan province identified several areas of self-operation and sub leasing under a consistent category mix and umbrella design.

Located on the 8th level tasty talk is a contemporary themed design inspiration of casual refinement design to complement the shopping center.  Larger in tenant spaces and more complete in menu, tasty talk will be the destination of choice for complete meals and selected snacks of international flair.

In addition to the overall consistent common area design to unify the food and beverage anchor, abundant water features, landscaping and public art accent the entire space.

rkd retail/iQ was responsible for the retail strategy and all creative expressions including brand + environmental graphic programs, retail architecture, retail planning + design and construction documentation.